Annie’s Frugal Finery, Whitesburg KY |The Bourbon Soaked Mom

I have discovered the holy grail of consignment shops, nestled right here in Eastern Kentucky. Yes! I said, EASTERN KENTUCKY! Our region houses one of the finest upscale consignment stores that (in my opinion) rivals any I’ve ever been to, and I’ve been to many. Annie’s has been in business since 2009, with the big pink building being their 3rd location. A member of NARTS (national association of retail thrift stores), they have over 2500 cosigners, including myself! Not only is their business thriving, but their beliefs and vision includes giving back to their community while promoting the growth of their small town and surrounding rural counties.


Located across from the Pine Mountain Grill in the pink brick building, Annie’s is both unique and quirky. The store has a boutique feel, and houses brands including, but not limited to Lilly Pulitzer, Mud Pie, designers like Hermes, Coach, Kate Spade, and Louis Vuitton. Depending on how long things last, usually items sale out without minutes! (Honestly, if you haven’t followed them on Instagram and gotten their notifications, I suggest it!)  Annie’s has not only women and men’s clothing, but purses, wallets, jewelry, shoes and household items such as glassware, furniture and wall decor. Not to mention, Annie’s is also fully stocked in baby and kid’s clothing, toys and accessories! I recently purchased a large bulk of Greyson’s school clothes, name brand items like Gymboree, Ralph Lauren, Children’s Place and Under Armor. I also like to buy some of my husband’s golf clothing there because it is so expensive if you purchase it from somewhere like Dick’s or Taylor Made. Each item accepted at Annie’s is hand inspected and looks basically brand new for a fraction of what it would cost me to buy it out right. The last items I purchased for myself were a couple of shirts from J. Crew and Loft and one still had tags on it!


Annie’s is locally and family owned, with the real life Annie (the name sake, and daughter of owner Debbie Campbell) working full times as the store’s sale manager. Debbie Reyn Campbell, the owner was both gracious enough to allow me to come and photograph her store, but she and Annie were also there to take my consignment and meet me formally. I’ve been going places and doing blogs on local EKY business for almost two years and this was best reception I believe i’ve ever had. After some warm conversation, it became evident that she and I both share the same love for our area, and truly believe in the shop local, buy local movement, Campbell added:

“We put money back into our community everyday. Half of every purchase goes back into the hands of a consignor. We make a difference in peoples lives by helping them to create supplemental income and by offering a place to purchase nice quality items at an affordable price. I love the fact that we not only provide jobs for our area (we’ve had as many as 4 employees even though we only have two right now). I don’t count myself. I love that we re-purpose and recycle items that otherwise might be wasted. And I love that we are a vital part of our area.”



If you’re interested in becoming a consignor at Annie’s there are several guidelines to follow. Annie’s accepts consignments on Wednesday and Friday. You receive half of whatever the item sells for when it sells. They keep it on the floor for 60-90 days. Annie’s only accepts in-season items and are currently accepting summer. Any items that do not sell are donated at the end of the selling period unless they are priced $50 or more in our store. In which case, we call you and you have 5 days to pick them up. We accept brand name only. We do not take formals, maternity, or scrubs.



I suggest making a trip to Annie’s and making a day of it. Go check it out and enjoy Letcher country. There are several places to eat, and Annie’s is close to down town. It’s easy to spend a few hours in there just browsing and chatting. I enjoy it every single time I stop in. I believe it’s such a great idea to help people feel beautiful, and dress nice at a fraction of the cost, while also helping put money back into the pockets and businesses of the people of Eastern Kentucky. I would 10-1 rather give my business and money to a place where I know they are going to turn around and funnel their profits back into their small town instead of sending it out of state. Campbell insists her favorite part of running Annie’s is helping others and meeting new people.

“The main thing I love about our store is that we get to meet lots of people that we wouldn’t otherwise have known. And so many of those people have made our lives nicer and better. We love our store and we love the people of Eastern Kentucky. Its just a blessing to get to do what we do.”


Add Annie’s Frugal Finery on Facebook and follow them on Instagram.


Instagram: @anniesfrugalfinery

From now until the end of August, if you go in to Annie’s and either mention this TBSM article, or show them on your phone you can receive 20 percent off your purchase! Happy Shopping!